Lincoln Road is an eight-block pedestrian mall whose assortment of shops, restaurants, cafes, and art galleries draws tourists from all over the world. It is located in South Beach, a neighborhood of Miami Beach, and runs east-west between Alton Road and Washington Avenue (see map below).
As with most of Miami Beach, Lincoln Road was covered by a mangrove forest until the early 20th Century, when Carl Fisher had it cleared to become the town’s main street. Then, in 1960, architect Morris Lapidus redesigned Lincoln Road in line with the aesthetic of Miami Modern, or MiMo, which he had pioneered in the 1950s in hotels like the Fountainebleau and Eden Roc.
Contemporary Lincoln Road combines the past and present with national retail chains like Banana Republic and the Apple Store housed in MiMo buildings, and art deco theaters like the Colony Theatre and Lincoln Theatre alongside a Regal cineplex.
Like a smaller version of Barcelona’s La Rambla, Lincoln Road is closed to car traffic and attracts both tourists and locals to shop, eat, and stroll beneath its trees. It hosts open-air markets every weekend and the Antique & Collectible Market every other Sunday between October and May. It also hosts block parties throughout the year, including on Halloween night, when thousands of people converge on the mall in costume.
Lincoln Road continues to undergo change. In 2010, a parking garage designed by Herzog & de Meuron called 1111 Lincoln Road opened on its northwest corner across from the Regal 18. Then, at the beginning of 2011, the New World Symphony moved out of the Lincoln Theatre and into a Frank Gehry-designed building one block north. The Lincoln Theatre currently stands vacant and will likely be used for retail.
While tenant turnover is not uncommon on Lincoln Road, certain businesses are mainstays. These include Van Dyke Cafe, a restaurant as well as a venue for live jazz; Britto Central, the gallery and store of pop artist Romero Britto; Art Center/South Florida, a series of artist studios open to the public; Books & Books, an independent, locally owned bookstore housed in the Sterling Building; and Fly Boutique, a vintage clothing store that opened on Lincoln Road in 1996 and has outlasted many national retail brands.
While Lincoln Road is first and foremost a tourist destination, it does enjoy a fair amount of local business and foot traffic, especially among South Beach residents. In this way, it is still the neighborhood’s main street about a century after Fisher paved over its mangrove trees.
If you’re driving to Lincoln Road, you should be able to find FREE parking along nearby West Avenue between 9 a.m. and 6 p.m. Also, on Sundays, the flower vendor stationed in front of the Apple Store (just east of Meridian) gives away beautiful flowers for as low as $1 after 6 p.m.
— Spris (pizza)
— Doraku (sushi)
— Quattro Gastronomia Italiana
— The Cafe at Books & Books
— Sushi Samba
— Shake Shack (half a block north of Lincoln on Lenox)
— Starbucks (three locations)
— The Cafe at Books & Books
— David’s Cafe (half a block north of Lincoln on Meridian)
— Zeke’s Roadhouse
— Hofbrau Munchen
— Van Dyke Cafe (upstairs)
— Polar Bar
— Finnegan’s 2
View Lincoln Road in a larger map